Free listings will end on 31 December 2025. From 1 January 2026, only paying agents will appear on Kyero.
We know this is a big change, but it’s the right one. It sets Kyero, and your business, up for a stronger and more successful future.
This change creates a fairer marketplace, directs more qualified buyers to active agents and ensures your listings have the support, tools and visibility needed to succeed. It sets both Kyero and your business on a stronger path for the years ahead.
Martin Dell, Kyero Co-Founder, on why it’s time to say goodbye to Free.
When Covid brought the world to a standstill, international buyers couldn’t travel and agents couldn’t sell. We introduced Free listings to keep the market moving and to help agents stay visible during an unprecedented time. It did exactly what it was created to do.
That was five years ago, but now the market has changed and so have we.
“Free isn’t performing anymore - keeping it would be unfair to everyone.”
- Martin Dell, Co-Founder, Kyero
Over the past few years, we’ve focused our energy on the agents who invest in Kyero, while still trying to keep Free as an option.
Free remained available, but it has been scaled back again and again. Today it offers very little visibility, very few features and almost no meaningful performance.
Keeping Free creates false expectations for the agents still relying on it, and gives an inaccurate impression of how Kyero actually performs. It also disadvantages paying agents by diverting genuine buyer enquiries to listings that are not backed by the same level of investment and support.
As Martin explains in the video above, this isn’t a sudden change. It’s simply the natural next step in a direction we’ve been moving toward for some time. From 2026 we’ll be fully focused on delivering value for the agents who are building their businesses with Kyero, beginning with Spain, and concentrating our efforts where they already have the greatest impact.
Right now, almost 25% of buyer enquiries go to Free listings. When Free ends, those enquiries will go directly to paying agents who are building their presence for the long term.
This means more visibility for investing agents, stronger lead quality, and access to tools that genuinely improve performance. With Free removed, buyers are shown the most committed and best supported listings, creating a stronger, more reliable experience for both sides of the market.
From 1 January 2026, only paid plans will remain active on Kyero.
Here’s what to expect:
If you’re currently on Free, upgrading will keep your properties visible and your enquiries flowing into 2026. Our Black Friday 2025 offer is arriving soon, giving you the best opportunity to move to PrimeAI for the year ahead.
PrimeAI has been live since June 2024 and tested with hundreds of agents. It consistently delivers stronger visibility, deeper buyer engagement, and higher conversion rates.
With PrimeAI, your listings appear where buyers are actually looking, supported by the tools, insights and guidance that help you grow.
Ready to move forward?
Now is your moment. We’re building a stronger, fairer Kyero for agents who want to grow. If that sounds like you, PrimeAI is your next step.
Join the agents already seeing the difference through better visibility, more leads and stronger performance.
Be part of what’s next.
Written by
Nick StoreyNick Storey is the Operations Director at Kyero.com, where he leads platform operations, product delivery, and commercial strategy.
Having lived and worked in Spain for 14 years, Nick began his career as an estate agent on the south coast of Granada and brings first-hand market experience to his work.
He joined Kyero in 2007 and has since played a central role in scaling the business, shaping its product direction, and strengthening how international buyers connect with agents across Spain, Portugal, France, and Italy
Keep on top of your market. Get the latest insights in your inbox
Your privacy is important to us. Read our privacy policy and terms